My final Campaign

 Here is the full campaign for our band, The Michelles, and their song "Dollhouse"

Here is my Music Video:

Here's the digipack:

Here are the links to the social media campaign:

Instagram link: https://www.instagram.com/themichellesofficial/

Twitter link: https://twitter.com/michelles_riot

Behind the Scenes video

 Here's the video of our Shoot Day, Behind the scenes, edited by Bashy Slater.

Digi-pack Feedback

Our Digi-pack projects were interchanged between the members of my production group, and we each participated in a feedback session where we exchanged constructive criticism and things we were particularly engaged by.

Here was the main feedback I received:

- The album name on the back cover may be unnecessary- this is an optional convention that we may or may not include in the final draft.

- The outfits the girls were wearing looked too "pop"-like for our genre, and so in the actual photoshoot, we should be careful that the clothing we use adheres to the pop-rock genre.

- The legal information on the backside is slightly disproportionate

- The CD design was a "superb" and good use of color contrast

- The band name should be slightly larger, and the title of the album should be smaller. 

- While the motifs I used were similar to the other members of my group, the design may be too similar to the music video, and not encapsulate the whole album

Post-Production- Making of Day 2

Here is the second minute of the performance cut which I edited on the second day of editing: 

Post-Production- Making of Day 1

 This is what I edited on my first day of editing, it is the first minute of the performance cut:

Post productions- making of part 1- timeline

 AS editor, it was my job to update the previous timeline we had planned before, as I knew the shots we had taken and how they would somewhat fit into the plan we had previously made, it was important to have a clearer image in my head before beginning the editing process. In order to do this, I handwrote a timeline while listening to the song for specific instrumental, lyrical, and rhythmic cues which could help me decide when to cut and when to add certian non-sync or narrative aspects.

Here is the timeline I wrote up:

Timeline 1- social media tracking

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