Tuesday, March 16, 2021

Why Album artwork is used and how

Why is album artwork used?

  • It sells physical music- as Vinyl and CD sales come back into fashion, people are more likely to buy an album of some of their favorite artists if they like the look of the artwork, that they can then display. this means that the artwork sells the product.
  • It showcases the ideology of the band. Through colors, print, and visual images, artists can express their genre, taste, and beliefs, this helps them gain popularity with their target audience who would like the genre or ideals the band/artists present through their album covers. It's so the artists can build a fanbase of people who will find identity in the artwork they embody.


The Beatles' Album cover
          • The albums they create can become an iconic image that lots of people will recognize, which can mean they become a USP.
    • For example, the Beatles' famous album, Abbey Road, resulted in London changing the lights to accommodate the number of pedestrians trying to get a picture walking on the iconic crosswalk.

  • (A fan's re-creation on Abbey Road)

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